
Because of Alice
Emerging · Under $200
London, United Kingdom

British womenswear that chases the season's newest shape, minimalist staples with a trend-led streak.
Think: Minimalist influencers, clean lines, staples.
The buy: the latest It piece
What to buy
the latest It piece
Aesthetics
Categories
Occasions
Because of Alice picks
View All Picks →
Because of Alice
Chiffon Plunging Cowl Neck Maxi Dress - Abstract Pebble

Because of Alice
Effortless Pleated Wide Leg Trousers - Black

Because of Alice
Satin Lace Detail Camisole - Abstract Zebra

Because of Alice
Sheer Chiffon Cowl Neck Satin Panel Gown - Carob

Because of Alice
Clean Cut Chiffon Halterneck Gown
If you like Because of Alice

The buy: the sleek long-sleeve top
Asymmetric dresses and tops with minimalist edge, the NYC brand making ethical design under two hundred.

The buy: the charmeuse blazer
Soft suiting and charmeuse tailoring with a New York street-style edge, where the blazer works as hard as you do.

The buy: the work-appropriate top
Minimalist desk-to-dinner essentials in a clean modern register, polished pieces at a genuinely fair price.

The buy: the second-skin top
Sleek, body-skimming LA basics in minimal lines, foundation pieces for the curves fashion keeps forgetting.
The sale pattern
From 1 months of sale tracking.
Something is nearly always marked down here, so there's no sale worth waiting for.
Because of Alicealmost always has something marked down — there's no point waiting for a sale. Markdowns usually top out around 50% off, and we've seen 50% off at the deepest.


