Selezza London
Emerging · $400–$700 · London, United Kingdom
Voluminous party dresses in pleated tulle and lace, romantic maximalism engineered for ballroom arrivals.
Think: tulle maximalism for special moments
The buy: the ruffled tulle mini dress
What to buy
the ruffled tulle mini dress
Categories
Occasions
Why Selezza London is worth it
Selezza London pleats tulle into clouds of volume and movement, party pieces built to make any entrance feel like an occasion.
The signature is fine pleated tulle, stacked and gathered into flounces, embroidered minis and sculptural skirts, with lace, organza and appliqué flowers adding detail. Everything is made to order in the label's own atelier, where couture handwork meets 3D design and laser cutting. The result looks far more costly than it is, which is why the pieces travel so well on Instagram.
Selezza London picks
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About Selezza London
Elena Zaim founded Selezza in London in 2017. A ballroom dancer from childhood, she designed her first dance dress at fifteen, and the label's name joins her daughter's name, her own and the family name.
That love of movement and sparkle shaped the label: romantic occasion wear in pleated tulle and lace, made to order in the family's atelier in Turkey.
- Founded
- 2017
- Founded by
- Elena Zaim
- Based in
- London, United Kingdom
- Made in
- Turkey, in its own atelier
- Made of
- Mostly polyester tulle, organza, chiffon and lace
- Shipping
- Ships worldwide from its atelier in Turkey; US shipping is $38, free over $670, and US prices include duties.
- Where to buy
- Selezza London's own site · Our Selezza London picks
What shoppers say
From reviews and try-on videos, in our words.
- Fit
Product pages say pieces fit true to size, so take your usual size. The range runs XXS to XXL (UK 4 to 16, US 0 to 12), and each page lists the model's size.
- Final sale
Many pieces are marked final sale and can't be returned or exchanged, so check the product page before ordering. Custom and made-to-measure orders are final too.
- Shipping
US prices include duties. Shipping from its atelier in Turkey costs $38, or is free over $670, and takes about 3 to 7 business days after 2 to 5 days of production.
- Returns
Eligible pieces can be returned within 14 days with a prepaid label, but return shipping, the original shipping and the duties it prepaid can come off the refund. Exchanges are only for faulty pieces.
- Fabric
The tulle, organza and lace are polyester, often with a tulle lining, so these are light, synthetic party pieces rather than silk.
What Selezza London is made of
Polyester-led
- Natural
- 0%
- Plant-based
- 1%
- Synthetic
- 99%
Works most in: polyester
From the fabric listed on 137 pieces · 81% of the range lists it · Checked October 2026
Selezza London in our edits
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Selezza London, answered
- What is Selezza London?
- Selezza London is a London label making romantic party and occasion wear in pleated tulle, organza and lace, all made to order.
- Is Selezza London a good brand?
- Yes. We like it for statement party pieces that look couture-made: layered pleated tulle, handmade flounces and appliqués, and made-to-order production in its own atelier.
- Who founded Selezza London?
- Elena Zaim, a ballroom dancer since childhood, founded it in 2017.
- Where is Selezza London from?
- London. Its pieces are made in the label's own atelier in Izmir, Turkey.
- Does Selezza London run true to size?
- Yes, its product pages say to take your regular size. Sizes run XXS to XXL, which is UK 4 to 16 or US 0 to 12.
- Does Selezza London ship to the US?
- Yes, from its atelier in Turkey. US shipping is $38 or free over $670, and duties are already included in the price.
- Where can I buy Selezza London?
- On the brand's own site, or through our Selezza London picks.
- What is Selezza London made of?
- Across the 137 Selezza London pieces we could read in October 2026, about 0% of the fabric is natural fibers, 1% plant-based fibers like viscose and 99% synthetic. The most common fabrics are polyester.
- Which brands are like Selezza London?
- If you like Selezza London, look at Vanina, Aje, AKNVAS and SIMKHAI.