
Established · $200-$400 · Rio de Janeiro, Brazil

Maximalist tropical-print dresses and resort wear from Rio, where every piece is a dopamine hit.
Think: Maximalist tropical prints, vibrant colors, embroidery.
The buy: the printed wrap maxi
the printed wrap maxi
Farm Rio puts Brazil's color and wildlife on everything it makes, from tropical-print maxi dresses to cutwork embroidery and crochet.
Every print is drawn in-house, and there are hundreds of new ones a year: toucans, bananas, parrots, seashells and garden florals, often in clashing color. The cuts stay easy (smocked and tiered maxis, puff-sleeve blouses, swishy skirts), and the craft details are what lift them, from richelieu cutwork and crochet to beaded fringe and three-dimensional flowers. Most of it is cotton, viscose or linen, so it wears light in the heat.
Farm Rio is on sale now.~30% off
Farm Rio's sale sits around 30% off, up to 50%. Lots of cute dresses.
From 16 months of sale tracking.
Farm Rio discounts about every 6 weeks, and it's been 7 weeks.
Kátia Barros and Marcelo Bastos founded Farm Rio in Rio de Janeiro in 1997, selling their first designs from a small stand at an independent fashion market.
The label grew into one of Brazil's best-known fashion names by turning carioca life, its beaches, plants and sunshine, into prints, and in 2019 it began taking that look abroad to cities such as New York and Paris.
From reviews and try-on videos, in our words.
Between sizes, the brand says to take the size that covers all your measurements, which usually means the larger one. Reviews on some dresses, especially low-cut maxis, say they run a little big, so read the reviews for each style.
Its team turns out more than 700 exclusive prints a year across thousands of styles, so prints turn over fast; if one catches your eye, it may not stay around long.
Many cotton, rayon and linen dresses can go in the machine on a gentle cycle and dry on the line. The knits often blend viscose with polyamide, so check each label.
Despite the Rio roots, product pages name China for much of the line, with some dresses and blouses made in India and a few pieces in Turkey.
US shipping is free over $150, and US returns and exchanges are free within 30 days. Final-sale pieces can't be returned, though US orders can swap them for another size.
Cotton · Viscose · Linen
Works most in: cotton, viscose and linen
From the fabric listed on 264 pieces · 91% of the range lists it · Checked October 2026

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