Veronica Beard
Established · $400-$700 · New York, United States
Polished American separates built on the interchangeable dickey system, the label for women who dress in one great jacket.
Think: Dickey jackets, American sportswear, polished.
The buy: the dickey jacket
What to buy
the dickey jacket
Categories
Occasions
Why Veronica Beard is worth it
Veronica Beard builds a polished wardrobe around one clever jacket: a slim blazer with a zip-in dickey that changes the look in seconds.
The jackets are tailored slim and fitted, often in Italian wool blends, linen or stretch suiting, with a hidden zipper inside so a hoodie, a knit insert or a collar can change the same blazer from office to weekend. Around them sits easy American sportswear: jeans made in Los Angeles from Italian and Japanese denim, slim and wide trousers, polished dresses and knits.
Veronica Beard is on sale now.~40% off
Veronica Beard is 70% off. Their rack usually stops around 50% off, so 70% is a genuinely deep cut for them.
Veronica Beard picks
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Is now a good time?
The sale pattern
From 11 months of sale tracking.
Their last sale was 2 weeks ago and they run one about every 7 weeks, so this is the quiet stretch.
- Runs a sale
- about every 2 months
- Last sale
- 2 weeks ago
- Typical markdown
- 60% off
- Deepest we’ve seen
- 80% off
About Veronica Beard
Sisters-in-law Veronica Miele Beard and Veronica Swanson Beard, married to brothers and sharing a name, founded Veronica Beard in New York in 2010 to make getting dressed easier for busy women.
They started with a single jacket built to take interchangeable dickeys, then grew the label into a full line of clothes, denim and shoes, with that jacket still at its center.
- Founded
- 2010
- Founded by
- Veronica Miele Beard and Veronica Swanson Beard
- Based in
- New York, United States
- Made in
- Many suits and jeans made in the USA, often from Italian fabric
- Made of
- Mostly cotton denim and knits, plus viscose and wool-blend suiting, linen and silk
- Shipping
- Ships across the US by FedEx: ground free over $100 or $10 under, 2-day $20, overnight $30; ships to the countries in its country selector through Global-e, with duties covered for Australia, Hong Kong, the UK, Mexico and the EU, and elsewhere prepaid at checkout or billed by the carrier on delivery.
- Where to buy
- Veronica Beard's own site · Our Veronica Beard picks
What shoppers say
From reviews and try-on videos, in our words.
- The dickey
Its dickey jackets hide a zipper inside, covered in grosgrain so it sits smoothly over a T-shirt, and take zip-in dickeys such as hoodies, so one blazer can read sporty or sharp.
- Fit
Jackets are cut slim and fitted, tailoring runs from 00 to 16 and jeans from 23 to 32. Denim fit shifts with the wash: heavily treated washes can feel slimmer, with less stretch, than the same size in another wash.
- Where it's made
Many of its suits and jackets are made in the USA from Italian fabric, and its jeans are made in Los Angeles from Italian, Japanese or Turkish denim. Other pieces don't name a country on the page.
- Shipping
US orders ship by FedEx: ground is free over $100 and $10 under, 2-day is $20 and overnight is $30.
- Returns
You have 21 days from delivery: US exchanges are free, while refunds lose a $15 restocking fee. Final-sale and personalized pieces can't come back.
What Veronica Beard is made of
Cotton · Viscose · Polyester
- Natural
- 65%
- Plant-based
- 16%
- Synthetic
- 19%
Works most in: cotton, viscose and polyester
From the fabric listed on 874 pieces · 98% of the range lists it · Checked October 2026
How we'd wear Veronica Beard
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Veronica Beard in our edits
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If you like Veronica Beard
The buy: the coated jean
Denim, silk blouses, and blazers with a contoured-waistband obsession, LA ease with Parisian polish.
The buy: the asymmetric dress
Directional tailoring and sleek bags with architectural hardware, New York cool that refines without trying too hard.
The buy: the polished jean
LA denim with a European eye, polished straight and flared jeans and tailored separates for dressing up casual.
The buy: the scarf-detailed blazer
Structured blazers, dresses and tailoring with bold femininity, handmade in Istanbul for women who dress with confidence.
Veronica Beard, answered
- What is Veronica Beard?
- Veronica Beard is a New York label known for tailored dickey jackets, which zip in interchangeable inserts, plus dresses, denim, knits, shoes and bags.
- Is Veronica Beard a good brand?
- Yes. We like it for tailoring that works hard: slim jackets cut from Italian fabrics, many made in the USA, built around a zip-in dickey that changes the look, plus jeans made in Los Angeles.
- What is a Veronica Beard dickey jacket?
- A tailored blazer with a hidden, grosgrain-covered zipper inside, so you can zip in a dickey, a separate insert such as a hoodie, and change how the jacket looks.
- Who founded Veronica Beard?
- Sisters-in-law Veronica Miele Beard and Veronica Swanson Beard, who are married to brothers, founded it in 2010.
- Where is Veronica Beard from?
- New York, where the two Veronicas launched it in 2010.
- Does Veronica Beard run true to size?
- Its jackets are cut slim and fitted, and denim fit varies with the wash, so check the size guide. Its customer service team will advise on fit by email.
- Does Veronica Beard ship internationally?
- Yes, to the countries in its country selector. Duties are covered for Australia, Hong Kong, the UK, Mexico and the EU; elsewhere you prepay them at checkout or the carrier bills you on delivery. Within the US, ground shipping is free over $100.
- Where can I buy Veronica Beard?
- On the brand's own site, or through our Veronica Beard picks.
- When does Veronica Beard go on sale?
- Across the 8 sales we have tracked, Veronica Beard has run one about every 2 months. The last one was about 2 weeks ago.
- How much does Veronica Beard discount?
- Their sales usually reach about 60% off, and the deepest we have seen was 80% off.
- What is Veronica Beard made of?
- Across the 874 Veronica Beard pieces we could read in October 2026, about 65% of the fabric is natural fibers, 16% plant-based fibers like viscose and 19% synthetic. The most common fabrics are cotton, viscose and polyester.
- Which brands are like Veronica Beard?
- If you like Veronica Beard, look at L’Agence, 3.1 Phillip Lim, Frame and Selmacilek.